Beyoncé’s Daughters Blue Ivy, Rumi Featured In New Ivy Park Campaign

Beyoncé’s Daughters Blue Ivy, Rumi Featured In New Ivy Park Campaign

Beyoncé‘s daughters Blue Ivy and Rumi are featured in the superstar singer’s new Ivy Park collection campaign.

On Monday, Bey debuted the campaign for her label’s latest collaborative collection with Adidas, which also features guest appearances by James Harden, Jalen Green, and more.

In the ad, nine-year-old Blue and four-year old Rumi wear matching black-and-white dresses from their mom’s Halls of Ivy collection.

The new collection features “classic fashion silhouettes, infused with individual style, swagger and the spirit of following your wildest dreams,” according to the Adidas website.

(Photo: Ivy Park)

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